Office 2013 silent install with cd-key

Just create ProPlusR.xml file with content:

<Configuration Product="ProPlusR">
<Display Level="none" CompletionNotice="no" SuppressModal="yes" AcceptEula="yes" />
<Setting Id="SETUP_REBOOT" Value="Never" />
<PIDKEY Value="AAAAABBBBBCCCCCDDDDDEEEEE" />
</Configuration>

Run command:

start /wait "" "%~dp0setup.exe" /config "%~dp0ProPlusR.xml"